Multi-slot Guaranteed Display Advertising Allocation on Meituan Online Traffic (35% Gray-Scale)
4.65Merchant ROIJoint Optimization Framework for Multi-Slot GD (DID)
Evaluation Results
| Method | Links | ||||||
|---|---|---|---|---|---|---|---|
| Joint Optimization Framework for Multi-Slot GD (DID)Experiment=DID Effect2026.05 | 4.65 | 41.06 | 17.2 | 31.47 | -30.77 | -11.5 | |
| Joint Optimization Framework for Multi-Slot GD (A/B)Experiment=A/B Effect2026.05 | -31.73 | 54.96 | 26.33 | 32.23 | -5.95 | -10.39 | |
| Joint Optimization Framework for Multi-Slot GD (Treatment)Experiment=A/A Effect (Treatment)2026.05 | -33.98 | 79.58 | 17.78 | 25.62 | 0.71 | 0.22 | |
| Baseline System (Control)Experiment=A/A Effect (Control)2026.05 | -38.63 | 38.52 | 0.58 | -5.85 | 31.48 | 1.32 |