Klaviyo

AI marketing and service platform (AI-first B2C CRM) for consumer brands, unifying marketing and service across email, SMS, WhatsApp, social, and more.

About Klaviyo

AI marketing and service platform (AI-first B2C CRM) for consumer brands, unifying marketing and service across email, SMS, WhatsApp, social, and more.

Products

  • WhatsApp Marketing

    Content & CampaignsFree plan

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    Native WhatsApp messaging built into the Klaviyo platform.

  • Advanced Klaviyo Data Platform

    Data Integration & ETLFree plan

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    Enterprise CDP for complex data and analytics needs.

  • Helpdesk

    Customer Support AgentsFree plan

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    AI-powered helpdesk software that unifies customer conversations into one smart workspace, providing AI-powered suggestions for support and sales.

  • Social Marketing

    Content & CampaignsFree plan

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    Social media tools that turn followers into subscribers by syncing audiences to Instagram, enriching profiles with social data, and automating engagement from comments, DMs, and...

What customers say

“Klaviyo flows are efficient conversion tools that ensure emails really align with people’s interests and their actions on the website. Our goal now is to see if there’s more we can do with them, whether it’s leveraging predictive analytics or more profile attributes.”
Griffin Hawkinson Director of CRM and loyalty, AM Retail GroupKlaviyo customer
“The goal with less sending is that when we have a sale 3 months from now, that message stands out in someone’s inbox.”
Griffin Hawkinson Director of CRM and loyalty, AM Retail GroupKlaviyo customer
  • Case study

    ICONIC London switched from DotDigital to Klaviyo for global email and UK SMS, using predictive analytics and integrations to target customers. Klaviyo reports that CRM revenue increased 42% in under a year.

    Case study
  • Case study

    Lorna Jane consolidated email, SMS, segmentation, and analytics in Klaviyo to personalise lifecycle journeys. Klaviyo reports 28% year-over-year growth in flow revenue and describes creative production time savings from…

    Case study
  • Social Marketing

    Kulani Kinis uses Klaviyo Social Marketing to automate its Sun Chasers ambassador program, collect social profile metrics, track mentions, and trigger personalised rewards. Klaviyo reports $425k generated by the program…

    Case study

Security and compliance

As reported by Klaviyo. Ask for audit reports before you buy.

  • SOC 2 Type IICompliant
  • ISO/IEC 27001Certified
  • ISO/IEC 27017Certified
  • PCI DSSCompliant
  • GDPRCompliant
  • CCPA/CPRACompliant
  • Annual third-party penetration testing
  • Disaster recovery plan
  • Cyber insurance
  • Will enter into a DPA
  • Bug bounty or vulnerability disclosure program
  • Deletes customer data on request
  • Centralized IAM solution (SSO) to manage employee access
  • Formal mobile device management (MDM) program
  • Has a status page

SubprocessorsCosine, Cuppa AI, Lightspeed Commerce Inc., Polymath Robotics, Inc., PROVEN Skincare, Mini Studio

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Latest updates from Klaviyo

New feature

Klaviyo Updates Customer Agent with Profile Context Tools

Klaviyo has enabled Profile Context Tools for its Customer Agent, allowing agents to access real-time shopper data including order history, segment membership, and predictive analytics during conversations.

New featurePartnership

Klaviyo Launches Embedded Personalized Content Blocks for Shopify

Klaviyo launched embedded personalized content blocks for Shopify storefronts. Merchants can now create content in the Customer Hub and display personalized messaging and promotions directly on their Shopify websites without requiring custom coding.

PartnerShopify
New feature

Klaviyo Adds Custom CSS Support for Sign-up Forms

Klaviyo introduced custom CSS support for its sign-up forms editor. This feature enables users to adjust line height, letter spacing, element spacing, and right-to-left text alignment to better align forms with specific brand requirements.

New feature

Klaviyo Releases Public REST API for Customer Agent

Klaviyo released a public REST API for the Customer Agent product. This allows developers to programmatically configure agents, monitor performance, pull conversation data, and deploy the agent within custom user interfaces.

New feature

Klaviyo Enables Multi-Account Instagram Connectivity

Klaviyo released functionality allowing businesses to connect a single global Instagram account to multiple regional Klaviyo accounts, facilitating management across international operations.

IntegrationInstagram