ResearchBenchmarksOnline Advertising Recommendation on Weixin Official Accounts Online production (test)Online Advertising Recommendation on Weixin Official Accounts Online production (test)Follow2.23GMV LiftSIREN1.61641.77571.9352.0943May 25, 2026Evaluation resultsMethodMethodLinksGMV LiftSIRENStage=pCVR, Feature=SemIDStage=pCVR, Feature=SemID2026.052.23SIRENStage=pCTR, Feature=Si...Stage=pCTR, Feature=Similarity2026.051.64