Ray

Video generation · by Luma AI

First-party video generation model that puts every frame under user control, holds continuity across cuts, and finishes in cinematic quality.

What it does

First-party video generation model that puts every frame under user control, holds continuity across cuts, and finishes in cinematic quality. Includes Ray3.2 and Ray3.14 variants.

  • Video generation
  • Image creation
  • Creative workflow automation
  • Brand identity exploration
  • Social media content creation
  • Product visual photography
  • Video localization
  • Storyboard development
Category
Video generation
Built for
Media and entertainment
Users
Creative agencies, Brands, Professional creatives, Enterprise teams
Public API
Not offered

Not yet disclosed: deployment options, platforms, languages and support channels.

Pricing

  • Free trial$0
  • Subscription$30/month
    • (Plus plan)

Prices as published by Luma AI, checked Oct 2026.

Security and compliance

As reported by Luma AI. Ask for audit reports before you buy.

  • Organizational security measures
  • Technical security measures
  • Administrative security measures

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