Unbounce

Often marketers can land a great partnership, like we’ve been lucky to do with The Knot and Postmedia, but if you can’t generate relevant landing pages specific to the campaign quickly, you can limit the momentum of the partnership along with creative opportunities. With contest pages like this, we can be up and running in a couple of days and immediately see from ad to landing page how we’re performing. It’s helpful for understanding which partnerships we should run again.

One of the biggest pain points for us, before Unbounce, was that we did not have an informative landing page on the website with a simple, easy navigation path that focused the user’s attention toward our conversion objectives. We needed to quickly build better, high-converting options and Unbounce was perfect for an on-brand look, fast.

here’s what you’ll find: More than 37 million Google results that justify how important content is online. It’s a tired phrase, but it’s true. Every once in a while, you hear a story about someone who uses content to earn new customers and new revenue. And, they make it seem pretty easy (like