Trax

Computer vision and deep learning solutions for in-store optimization, shelf strategy, and retail management.

About Trax

Computer vision and deep learning solutions for in-store optimization, shelf strategy, and retail management.

Products

  • Trax Image Recognition

    Retail & Store Operations

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    AI-powered image recognition, whether in the cloud or on-device, digitizes billions of images to give a crystal-clear view of in-store reality.

  • Trax Data

    Retail & Store Operations

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    Act on in-store signals, transactional receipt data, consumer insights, and complete in-store conditions to drive visibility, boost sales, and maximize ROI.

  • Trax Execution

    Retail & Store Operations

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    Retail merchandising and activation combining cutting-edge technology with on-demand workforce, setting a new standard for data-driven performance.

  • Trax Engagement

    Retail & Store Operations

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    Elevate brand engagement, draw consumers to the aisle, boost sales, and maximize ROI with engagement solutions.

What customers say

  • Trax Image Recognition

    GoGo SqueeZ used Trax Image Recognition for SKU-level shelf visibility and execution recommendations. Trax reports an 11% increase in total distribution points, 26% year-over-year sales growth and 7% growth versus the…

    Case study
  • Trax Image Recognition

    Henkel used Trax Image Recognition to monitor more than 900 SKUs across 2,500 German stores and identify distribution and shelf gaps. Trax reports a 4.3% reduction in out-of-stocks and a 2.1% sales uplift.

    Case study

Security and compliance

As reported by Trax. Ask for audit reports before you buy.

  • EU Standard Contractual Clauses (including Swiss amendments)Compliant
  • UK Standard Contractual ClausesCompliant

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