Sailthru

Cross-channel personalization and email marketing platform built for media, publishing, and retail brands, owned by Zeta Global. Helps build long-term customer relationships through consistent and relevant messaging throughout the customer lifecycle.

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Founded: 2009
Headquarters: New York, NY
Company size: Not disclosed
Products tracked: 8

Products by Sailthru

8 products

Zeta Marketing Platform (ZMP)Unified data and AI platform across all marketing channels, combining paid, owned, and earned media with real-time signals for customer acquisition, growth, and retention.0.00 reviewsContent & Campaigns

Customer Messaging (ESP)Enterprise email service provider combining real-time identity, embedded intelligence, and agentic AI for personalized email and mobile experiences.0.00 reviewsContent & Campaigns

Customer Data Platform (CDP)Unifies fragmented customer data into real-time, activation-ready profiles using a proprietary identity graph.0.00 reviewsAdvertising & Personalization

Omnichannel ActivationIdentity-powered activation DSP that maximizes ROI by engaging people across every channel using AI, real-time data, and omnichannel precision for acquisition and campaign execu...0.00 reviewsAdvertising & Personalization

HIRO for PublishersTurns anonymous web traffic into targeted, addressable audiences for publishers.0.00 reviewsAdvertising & Personalization

Zeta LoyaltyAI-powered customer loyalty programs to power loyalty and build lifetime customer engagement.0.00 reviewsAdvertising & Personalization

Athena by ZetaAI agent built for marketers, powered by proprietary data, contextual intelligence, and seamless integration with the Zeta Marketing Platform.0.00 reviewsContent & Campaigns

SailthruOrchestrates dynamic, data-driven customer journeys with coordinated email, SMS, mobile push, in-app, and web campaigns.0.00 reviewsContent & Campaigns

Rankings

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Media & EntertainmentPersonalize Contentvia Customer Messaging (ESP)#1Content & Creative Media & EntertainmentCreate Campaignsvia Customer Messaging (ESP)#1Content & Creative Retail & EcommerceCreate Campaignsvia Customer Messaging (ESP)#1Content & Creative Retail & EcommercePersonalize Contentvia Sailthru#3Content & Creative

Customer voice

Customer testimonials

Quotes published on Sailthru's official website.

Reusable templates: To save time and ensure design consistency, Zeta created flexible, reusable Halloween email templates for global use.

Customer testimonialOriginal

Smarter engagement: Data showed the top three CTAs drive most clicks, reinforcing that focused, compelling content outperforms cluttered layouts.

Customer testimonialOriginal

Striking visuals & tone: Bold imagery and a moody backdrop captured the spirit of an Irish Halloween, paired with playful, informative copy that evoked festive energy.

Customer testimonialOriginal

Customer outcomes