Backstory
AI revenue platform for sales teams that goes beyond dashboards to provide direct answers to pipeline questions about deal risk, changes, and next steps.
Where Backstory ranks
Current edition · updated Oct 20, 2026About Backstory
AI revenue platform for sales teams that goes beyond dashboards to provide direct answers to pipeline questions about deal risk, changes, and next steps.
Products
Captures every email, call, and meeting automatically, then answers your toughest revenue questions - what's at risk, what changed, and where to focus next.
Suite of tools for executing your sales strategy.
Gives Claude, Copilot, ChatGPT, and custom AI agents complete access to your deal and account history for real revenue intelligence answers.
Captures and syncs your sales activities.
Submit and analyze revenue projections.
Developer-ready APIs to unlock deeper functionality.
What customers say
“Backstory makes the data that we are collecting more meaningful. When you come into a new leadership role, you wonder if you can trust the data. Because of Backstory, I know I can trust the data and confidently run my sales org off of it.”
“In high-performing sales teams, clarity is everything - visibility into activity, pipeline and execution is what fuels better decisions, faster course of correction, and more predictable outcomes.”
“Visibility into activity, pipeline, and execution fuels better decisions, faster corrections, and more predictable outcomes - without requiring reps to change their workflow.”
- Backstory Platform
AMD uses Backstory for shared account plans, MEDDIC scorecards and executive deal reviews in Salesforce. The vendor reports a 75–85% reduction in manual data entry and regional pipeline reviews shortened from an…
Case study - Activity Capture
Red Hat uses Backstory for automated activity capture, CRM-embedded MEDDPICC qualification and unified forecasting. The vendor reports 2,000 sellers forecasting in one view and a 50%+ win-rate increase on deals with at…
Case study - ClosePlan
Seismic uses Backstory's Data Foundation for CRM activity data and ClosePlan for Salesforce-based account planning and MEDDIC qualification. The vendor reports 98% activity matching accuracy, 150,000 additional contacts…
Case study
Security and compliance
As reported by Backstory. Ask for audit reports before you buy.
- SOC 2 Type IICompliant
- ISO/IEC 27001Certified
- 99.5% uptime SLACompliant
- label
- value
- fieldEvidence
Is this your company?
Claim the profile to keep facts current, answer buyers and submit evidence for the next ranking review.
Claim Backstory