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Authors who visit this article are clearly looking for book promotion opportunities. As helpful as the list of 100 websites is, busy authors often don’t always have time to wade through all 100 sites. Rather than leave these readers empty-handed, Dave created a PDF of his top 10 favorite promotion sites. He then offered it as a downsell in this simple exit-intent overlay.

The site boasts various kinds of content including tutorials, lists, research-heavy posts, and, in this case, a case study. The article was written by Code in WP team member Karol K. A few takeaways from this article include they have multiple places on their blog to sign up, they have tapped into some of the best WordPress tools for getting subscribers, and, they have found content upgrades have tremendous success. If you are looking for direct takeaways from the blog post itself, the author includes those: Oh, and if you’re looking for a direct takeaway from this part, this is it: Do four things when it comes to your email marketing: Set up conversion tracking on your site – so you know what content brings subscribers. Then create even more content like that. Get a tool like OptinMonster or a free alternative and experiment with different forms,