Clay
Infrastructure to get any data, run agentic workflows, and launch GTM plays.
Where Clay ranks
Current edition · updated Oct 20, 2026About Clay
Infrastructure to get any data, run agentic workflows, and launch GTM plays.
Products
Combine multiple data providers for the best coverage.
Sync targeted ad audiences to LinkedIn, Meta, and Google.
Track job changes, promotions, or other signals.
Buy data from 200+ providers in one place.
Centralize your first and third party data sources in Clay.
Use Clay's native sequencer or automate messaging.
Build in Clay directly via a coding agent with API and CLI.
Give reps the best prospecting data in their AI tools.
AI copilot to generate financial services leads.
What customers say
“Clay enables our team to rapidly experiment with trigger driven workflows, and 3rd party enrichment data. We're able to move fast and drive outsized impact on GTM execution – all while using a tool that's fun, creative, and cutting edge.”
“Clay is a game changer for marketing, data, and operations. We have 3x our enrichment rate with Clay's combination of data providers vs. our previous solution.”
“Clay is the Rippling marketing team's secret weapon. It has helped us build an experimentation-driven GTM motion that iterates on ideas and scales what works. We've achieved breakthrough outbound email performance, deeply enriched our customer base with AI, and more.”
- Waterfall
OpenAI uses Clay's multi-provider waterfall enrichment for inbound leads and exposes enrichment workflows inside Salesforce. Clay reports coverage increasing from the low 40% range to the high 80% range, with more than…
Case study - Clay MCP
Saviynt combines account data in Clay Audiences and exposes governed prospecting workflows through Clay MCP in ChatGPT. Waterfalls query marketplace providers for contact details. Clay reports that 60% of reps booked…
Case study - Data marketplace
Northbeam builds target audiences with Clay's data marketplace and syncs them through Audiences and Ads. Clay reports match rates above 50% and a fivefold increase in qualified Meta MQLs at unchanged spend, from two or…
Case study
Security and compliance
As reported by Clay. Ask for audit reports before you buy.
- SOC 2 Type IICompliant
- SOC 2 Type ICompliant
- ISO/IEC 27001Compliant
- Data encryption at rest
- Encryption in transit
- Annual penetration testing
- Access revocation upon termination
- Vulnerability monitoring
- Encryption key access restricted
- Unique account authentication enforced
- Production application access restricted
- Asset disposal procedures utilized
- Production inventory maintained
- Code of Conduct acknowledged by contractors
- Control self-assessments conducted
- Continuity and Disaster Recovery plans established
- Continuity and Disaster Recovery plans tested
- Cybersecurity insurance maintained
- Data retention procedures established
- Customer data deleted upon leaving
- Data classification policy established
- AI system impact assessment
SubprocessorsBlaxel
Is this your company?
Claim the profile to keep facts current, answer buyers and submit evidence for the next ranking review.
Claim Clay