Aha!

The world's #1 product management software — a complete suite of tools with a powerful AI assistant to help product teams go from discovery to delivery.

Where Aha! ranks

Current edition · updated Oct 20, 2026

About Aha!

The world's #1 product management software — a complete suite of tools with a powerful AI assistant to help product teams go from discovery to delivery.

Products

  • Aha! Roadmaps

    Project & Knowledge CollaborationFrom $59/month

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    Link strategy to plans — the complete product management solution for creating visual roadmaps, prioritizing features, managing release plans, and integrating with development t...

  • Aha! Discovery

    Market & Customer ResearchFrom $39/month

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    Research tool for managing customer interviews — create studies, conduct interviews, build a research participant database, automate scheduling, and analyze transcripts with AI.

  • Aha! Ideas

    Project & Knowledge CollaborationFrom $39/month

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    Comprehensive idea management solution — capture feedback via ideas portals, streamline idea review, integrate with Salesforce and Zendesk, prioritize ideas by revenue, and anal...

  • Aha! Whiteboards

    Project & Knowledge CollaborationFrom $9/month

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    Make ideas come to life — create unlimited whiteboards, brainstorm, use intuitive drawing tools, create diagrams and models, and collaborate in real time with unlimited guests.

  • Aha! Builder

    App & Website BuildersFrom $59/month

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    Create prototypes and business applications with AI.

  • Aha! Develop

    Project & Knowledge CollaborationFrom $9/month

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    Manage agile delivery.

  • Aha! Teamwork

    Project & Knowledge CollaborationFrom $9/month

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    Deliver successful projects.

  • Aha! Knowledge

    Project & Knowledge CollaborationFrom $18/month

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    Centralize product information — add documents, draft with AI assistant, use templates, share with guests, co-create content, track version history, and assign to-dos.

  • Aha! Academy

    Career & Skills TrainingFree trial

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    Get trained and certified in product management.

  • Elle (AI assistant)

    Project & Knowledge CollaborationFree trial

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    Accelerate your work — an AI assistant with capabilities across Aha!

What customers say

“Time is a product manager’s most crucial resource. Aha! has given our product team so much precious time back.”
CustomerAha! Ideas customer
“Not only has Aha! helped improve internal processes and product management capabilities, but it has also helped us meet each of our partners’ needs and expectations in a more efficient and thoughtful manner.”
CustomerAha! customer
  • Aha!'s customer story reports that 2U used its software to organize roadmaps, plan work ahead of releases, and coordinate across departments. The vendor reports improved visibility and more cohesive working…

    Case study
  • Aha!'s customer story reports that Acrobatiq used its software to connect strategic priorities with features and releases, score features, and synchronize engineering through Jira. The vendor reports improved visibility…

    Case study
  • Aha!'s customer story reports that Acquia replaced scattered planning documents with centralized roadmaps, scorecard-based prioritization, and Jira integration. The vendor reports more consistent portfolio planning and…

    Case study

Security and compliance

As reported by Aha!. Ask for audit reports before you buy.

  • ISO/IEC 27001Certified
  • Cloud Security Alliance CAIQCompliant
  • HTTPS/TLS encryption in transit
  • AES-256 data encryption at rest
  • Dedicated firewall and network services
  • Single sign-on (SSO)
  • Two-factor authentication (2FA)
  • Sophisticated user permissions
  • Activity stream for audits
  • History of all changes for audits
  • Features and ideas export
  • Passcodes to secure presentations
  • Data encryption

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