# CTR Prediction on Internal Production Advertising Dataset

Source: [CTR Prediction on Internal Production Advertising Dataset](<https://www.sota2.com/research/sota/ctr-prediction-on-internal-production-advertising-dataset>)

Collection index: [llms.txt](<https://www.sota2.com/research/llms.txt>)

Data updated: 2026-05-26T07:28:47.682Z

Evaluation of Click-Through Rate (CTR) Prediction performance on the internal production advertising dataset, measured using CTR N.E., Inference QPS, and Storage metrics.

A research result applies to its stated dataset, split, metric and evaluation configuration. Compare like-for-like settings, preserve the metric's unit and direction, and distinguish paper-reported results from independent reproduction. The best result recorded here is not a claim of exhaustive, current global coverage.

| Scope | Recorded value |
| --- | --- |
| Task | CTR Prediction |
| Dataset (including any stated split) | Internal Production Advertising Dataset |
| Metric | CTR N.E. |
| Unit | SCALAR |
| Direction | Lower is better |
| Results loaded | 6 of 6 |
| Coverage | All results currently returned for this benchmark |

Evaluation settings may differ between results. The original papers and recorded configurations are needed to establish comparability. A shared metric name alone does not establish an identical protocol.

## Metrics

- [CTR N.E.](<https://www.sota2.com/research/sota/ctr-prediction-on-internal-production-advertising-dataset.md?metric=CTR%20N.E.>): Lower is better; unit: SCALAR.

- [Inference QPS](<https://www.sota2.com/research/sota/ctr-prediction-on-internal-production-advertising-dataset.md?metric=Inference%20QPS>): Higher is better; unit: SCALAR.

- [Storage (K)](<https://www.sota2.com/research/sota/ctr-prediction-on-internal-production-advertising-dataset.md?metric=Storage%20(K)>): Lower is better; unit: SIZE.

## Recorded results

| Method | CTR N.E. | Result date | Report paper |
| --- | --- | --- | --- |
| V1-TQ-Ember(Affine + Quadratic) | -0.25 | Not recorded | 6a152906dbd7150506f7de0f |
| V1-TQ-Ember(Affine) | -0.22 | Not recorded | 6a152906dbd7150506f7de0f |
| V1-TQ-Ember(Quadratic) | -0.22 | Not recorded | 6a152906dbd7150506f7de0f |
| V1 | -0.2 | Not recorded | 6a152906dbd7150506f7de0f |
| V1-TQ | -0.19 | Not recorded | 6a152906dbd7150506f7de0f |
| LITE | -0.05 | Not recorded | 6a152906dbd7150506f7de0f |

### V1-TQ-Ember(Affine + Quadratic)

CTR N.E.: -0.25. Result ID: 6a154b94fbc373592c0c4dc7.

[Reporting paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

[Method origin paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

Recorded evaluation configuration: {"Ember architecture":"Affine + Quadratic"}. This record does not assert independent reproduction.

### V1-TQ-Ember(Affine)

CTR N.E.: -0.22. Result ID: 6a154b94fbc373592c0c4dc5.

[Reporting paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

[Method origin paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

Recorded evaluation configuration: {"Ember architecture":"Affine"}. This record does not assert independent reproduction.

### V1-TQ-Ember(Quadratic)

CTR N.E.: -0.22. Result ID: 6a154b94fbc373592c0c4dc6.

[Reporting paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

[Method origin paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

Recorded evaluation configuration: {"Ember architecture":"Quadratic"}. This record does not assert independent reproduction.

### V1

CTR N.E.: -0.2. Result ID: 6a154b94fbc373592c0c4dc3.

[Reporting paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

[Method origin paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

Recorded evaluation configuration: {"Version":"V1"}. This record does not assert independent reproduction.

### V1-TQ

CTR N.E.: -0.19. Result ID: 6a154b94fbc373592c0c4dc4.

[Reporting paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

[Method origin paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

Recorded evaluation configuration: {"Version":"V1","Temporal Quantization":"true"}. This record does not assert independent reproduction.

### LITE

CTR N.E.: -0.05. Result ID: 6a154b94fbc373592c0c4dc2.

[Reporting paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

[Method origin paper](<https://www.sota2.com/research/paper/6a152906dbd7150506f7de0f.md>)

Recorded evaluation configuration: {"Version":"LITE"}. This record does not assert independent reproduction.

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